Now it’s time to get booked solid! Learn our top-secret techniques for booking your first clients, how to run a successful grand opening, and social media secrets that will have clients begging for an appointment with you.
- Why comparing and considering the pricing of low-priced, low-quality lash artists is the recipe for failure and how to set yourself apart in the right, proven way
- The one amateur mistake many new lash artists include in their marketing posts that will interfere with the perception of you as a luxury service provider
- How to be seen as a REAL person so that clients feel a connection with you and feel motivated to book
- The most expensive mistake many lash artists make with marketing and what to do instead
- The most common self-sabotaging mindset that prevents you from moving forward with your marketing regularly and consistently
- Exactly how many lash options you should offer so that clients feel they excited to pick the best option for them without causing them “overwhelm paralysis”
- The answer to the question “Should I require a deposit or credit card number before booking?” so that you continue to increase bookings and connections in the most professional way possible
- Exactly how to price your lash extensions services when you first launch so that you attract the right clients
- Exactly how to price your fills so that you remain profitable and sustainable
- Exactly when to raise your prices (and by how much) so that your rates are on point with your skill level and you continue to attract clients who appreciate you
- Exactly what to write on your website or social media page when you raise your prices so that clients see your value without challenging you
- The SIZZLING HOT 5-step grand opening announcement that can help you get your first 30 clients without paying a dime for advertising within 30 days of your course
- Word-for-Word Social Media/Email Script for your grand opening announcement so that you can hit the ground running with new bookings right away
- Done-for you email template to send to every new client that will drastically reduce no-shows and cancellations while gracefully creating a long-term connection between you and your client
- The importance of choosing a meaningful business name that is easily identifiable in the market
- How to Register Your Business Name so that you’re ready to hit the ground running as a legal entity
- How to choose between and Incorporation or Sole Proprietorship (and the benefits and drawbacks to each) so that you make an informed decision
- The different types of insurance available so that you’re protected from claims arising from unscrupulous customers or accidental negligence
- The 2 Simple ways to place your product orders so that you always have the right amount of inventory on hand to serve your customers
OMG…I am having a freak out…lol! After posting my grand opening message I had a huge response. Within 1 hour I have 20 people booked and ready to go. I will be lashing 5-6 nights a week. I may have to quit my day job!
-Jessica D, Vermillion AB
Posted in: Modules
